Privacy Policy

Effective Date: May 25, 2026

WHITELK Consulting (“WHITELK,” “we,” “our,” or “us”) is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website or contact us.

1. Who We Are

WHITELK Fraud Performance Consulting Limited provides consulting and advisory services focused on fraud prevention, operational performance, and related business services.

2. Information We Collect

We may collect and process the following types of personal information:

  • Name
  • Email address
  • Phone number
  • Company or organisation information
  • Information voluntarily submitted through contact forms or email communications
  • Website usage and analytics data
  • IP address and browser/device information

3. How We Collect Information

We collect information when you:

  • Visit our website
  • Submit a contact form
  • Contact us by email or other direct communication methods
  • Interact with our website analytics and tracking technologies
  • Accept cookies through our website

We do not offer user accounts, user registration, or member login functionality on our website.

4. How We Use Your Information

We use personal information for legitimate business purposes, including:

  • Responding to enquiries and communications
  • Providing consulting services
  • Improving website functionality and user experience
  • Monitoring website performance and security
  • Analysing website traffic and visitor behaviour
  • Maintaining business records and operational administration
  • Complying with legal and regulatory obligations

5. Analytics and Tracking Technologies

WHITELK Consulting uses analytics and tracking technologies to monitor website performance, improve user experience, and understand how visitors interact with our website.

These technologies may include:

  • Google Tag Manager
  • Google Analytics
  • Microsoft Advertising and Bing tracking technologies
  • Other analytics, performance monitoring, and website optimisation tools

These services may collect information including:

  • Pages visited
  • Time spent on the website
  • Browser and device type
  • IP address and approximate geographic location
  • Referral sources
  • Website interaction and engagement data

The information collected is used solely for:

  • Website performance monitoring
  • Understanding visitor behaviour
  • Improving website functionality
  • Measuring marketing effectiveness
  • Detecting technical issues
  • Optimising website performance and content

6. Lawful Bases for Processing

Under the UK General Data Protection Regulation (UK GDPR), the lawful bases we rely on for processing this information are:

6.1 Your Consent

You are able to remove your consent at any time. You can do this by contacting:

Contact@whitelkconsulting.com

6.2 We Have a Contractual Obligation

We may process your personal information where it is necessary to fulfil a contract with you or to take steps at your request before entering into a contract.

6.3 We Have a Legitimate Interest

We may process personal information where it is necessary for our legitimate interests, including operating, improving, securing, and monitoring our website and services, provided those interests do not override your rights and freedoms.

7. Data Sharing

We do not sell your personal data.

We may share information with trusted third-party service providers who support website hosting, analytics, communication, or operational services, where necessary and subject to appropriate safeguards.

8. Data Retention

We retain personal information only for as long as reasonably necessary to fulfil the purposes outlined in this Privacy Policy, including legal, regulatory, tax, or business requirements.

9. Your Data Protection Rights

Under data protection law, you have rights including:

  • Your right of access – You have the right to ask us for copies of your personal information.
  • Your right to rectification – You have the right to ask us to rectify information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.
  • Your right to erasure – You have the right to ask us to erase your personal information in certain circumstances.
  • Your right to restriction of processing – You have the right to ask us to restrict the processing of your information in certain circumstances.
  • Your right to object to processing – You have the right to object to the processing of your personal data in certain circumstances.
  • Your right to data portability – You have the right to ask that we transfer the information you gave us to another organisation, or to you, in certain circumstances.

You are not usually required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you.

10. Data Security

We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, or disclosure.

11. Third-Party Websites

Our website may contain links to third-party websites. WHITELK Consulting is not responsible for the privacy practices or content of external websites.

12. Updates to This Privacy Policy

We may update this Privacy Policy periodically. Any updates will be published on this page with a revised effective date.

13. Contact Information

If you have questions regarding this Privacy Policy or how your data is used, you may contact us using the details below.

You can also complain to the ICO if you are unhappy with how we have used your data.

The ICO’s address:

Information Commissioner’s Office
Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF

ICO Helpline number: 0303 123 1113

ICO website: https://www.ico.org.uk

Our contact details

Name: WHITELK Fraud Performance Consulting Limited

Address: c/o 71-75 Shelton Street, London WC2 9JQ

E-mail: Contact@whitelkconsulting.com